Think Pink and Help to Beat Breast Cancer

Thermal clothing has come a long way since the days of ladies’ bloomers and gentlemens’ combinations.  Nowadays thermal clothing is not only practical, it is also attractive enough to rival the most luxurious lingerie and, throughout its evolution, Damart has been a constant brand, providing functional items that keep the wearer comfortably warm in the coldest of weather conditions.

Today, it’s not just thermal underwear that Damart supply. They are heavily involved in raising funds and awareness of one of the UK’s foremost charities, the Breast Cancer Campaign.  With this in mind, in partnership with the charity, they have developed a beautiful collection of items including the instantly recognisable Breast Cancer Campaign symbol, the pink ribbon.

Since the introduction of a limited edition pink thermal vest in 2003, and the subsequent addition of shorts, bed socks and over-the-knee socks, they have raised £98,000 for research into breast cancer.  Damart is the perfect brand name to work alongside the charity because most of its customers are older women, and it is older women who are the most susceptible to breast cancer.  Together, Damart and the Breast Cancer Campaign have developed a unique website which, besides telling the world about their work in the field of breast cancer research, has lots of advice about fundraising, so anyone can join the cause, either by donating direct, or selling their pins and pink ribbons.

Sadly, breast cancer will not suddenly disappear. Every year thousands more women, and even some men, will find that they have fallen victim to it.  The constant research into breast cancer is vital and, indeed, over the years has ensured that it is not always the death sentence it used to be.  Help Damart and the Breast Cancer Campaign to raise funds into finding the cure for this life-changing disease, and you will be helping to provide a lifeline to many thousands of people.